Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future (INSEAD Business Press) (Paperback)

Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future (INSEAD Business Press) By J. Black, A. Morrison Cover Image

Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future (INSEAD Business Press) (Paperback)

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Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.
DR J. STEWART BLACK is a professor and an Associate Dean of Executive Development Programs at INSEAD. He is a leading instructor and scholar in leadership, change management, globalization, and strategy. He has authored or co-authored more than a dozen books and regularly consults with multinational companies around the world. (Email: stewart.black@insead.edu) DR ALLEN J. MORRISON is a Professor at INSEAD. His research and teaching interests centre on multinational strategy and global leadership. He has authored or co-authored over 70 articles and case studies, and seven books. He is highly sought after as a consultant and public speaker and works with multinational companies around the world. (Email: allen.morrison@insead.edu)
Product Details ISBN: 9781349321841
ISBN-10: 1349321842
Publisher: Palgrave MacMillan
Publication Date: May 7th, 2010
Pages: 141
Language: English
Series: INSEAD Business Press